Justyna Jozwiak

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How Chatbots can reduce cost of customer service by 30%?

Today all companies are looking for savings, especially in customer service and sales area. One of the methods to achieve these savings is to automate these areas. Most popular tools of automation are chatbots, which  are capable of reducing labor costs as well. Automating a part of customer service and sales would result in considerable…

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How to build a customer knowledge base?

What is a knowledge base and why do you need it? A knowledge base is a self-serve online library that includes information about a product, service, or topic, basically everything you have to know about a company and their offer. It seems like a simple concept, but to do it property you have to first understand…

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Multichannel and Omnichannel – What is the difference?

The Omnichannel and Multichannel marketing are two unique strategies and both aim to reach existing  and potential customers by using multiple channels. In this article we will explain the differences between these two marketing strategies and explain the uniqueness of both. What is Multichannel? Multichannel marketing refers to the practice of interacting with customers using a…

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Top benefits from customer service automation

The automation of everyday life is no longer an unusual occurrence: grocery shopping, reserving a table at a restaurants, doing business or managing our very social life. We smoothly automate many tasks, so there is no reason why customer service industry should evade automation. As customers become more tech-savvy, more demanding and first of all…

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Chatbot technology and ethical issues

Chatbots are computer applications programmed to mimic human behavior using machine learning and natural language processing. In other words they simulates human conversations through voice commands or text chats or both. Chatbot can answer questions, fill in forms and help customers make transactions. These computer apps have already become a part of our lives. Chatbot builders…

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3 Best examples of omnichannel experience

What is an omnichanel and what are the advantages of implementing omnichannel in your company you can read everywhere.  But who is really doing it right? Can we find companies which we can follow? The best way to learn is to watch the best examples. In this article we will show you the best of…

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The future of omnichannel customer experience

To be everywhere. That’s a dream … and it’s a promise of omnichannel. Companies are always changing, always adapting to the new times and possibilities, and with the arrival of new technologies, especially portable ones, a new omnichannel customer experience became possible. Implementing omnichannel solutions help companies to manage all the channels that they must…

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