Tag: CX

Customer Experience – a new concept in customer service

Nowadays, the concept of customer experience is present everywhere. In fact, some experts say that focusing on customer experience has become the most important factor which allows a company to succeed, creating a significant competitive advantage. But what exactly is the customer experience? How is it different from customer service? And why is the customer…

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Why designing a great Customer Experience is so important?

What is Customer Experience? The concept of Customer Experience (CX) is becoming more and more popular. But what does it actually mean? There are many definitions of Customer Experience. One of them says that Customer Experience is a total of all emotions and experiences that are associated with a certain brand or company. The company…

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